🧁 Free Shipping on all PACKS - SAVE 20% when you buy 2 or more!

Your Dream Cupcake

With 3 delicious flavors, Guiltless by Shayne lets you indulge in a plant-based dessert. Try Classic Carrot, double chocolate, or birthday cake.

The whenever you want, no guilt necessary, cupcakes. All of the plants, none of the nonsense.

Double Chocolate • Classic Carrot • Birthday Cake


Your new obsession, delivered to your door.

We ship nationwide!

These babies come frozen, so you don't have to commit to eating an entire batch (it wouldn't matter anyway). Perfect for on-the-go, breakfast, a WFH snack, or just because.

Rethink dessert with these guiltless plant-based vegan cupcakes by Shayne Hindes

Reimagining the cupcake

  • When Shayne told me these cupcakes were 50 calories, vegan AND gluten-free, I almost didn’t believe her. Her cupcakes will change the future of vegan sweets.

  • It’s really like a cupcake just dedicated to adults. Everything a grown a** professional woman like me wants to see in a dessert.

  • I’m not a health person really, but these cupcakes make me want to consider being one.

  • Um I don’t get how I can eat a mini cupcake with frosting (FROSTING?!) and have it be vegan and 50 calories. I just don’t. Someone tell me.

  • Next level.

  • The first cupcake I can have 3 of and not feel “bad” about eating. The chocolate is out of this world.

Follow Us Guiltlessly